Speaking purely from a bias POV, and I am sure you have your own favorite places to play, there is nothing better than a summer gig on Cape Cod. Being the world famous Atlantic oceanside tourist destination that it is, Wellfleet's population blossoms from 2,700 residents in the dead of winter to over 30,000 on any given week in July and August. Come springtime, restaurant/bar managers start their booking frenzy of summer entertainment events.
While nothing replaces the old-school method of poster-ing flyers downtown, at the post office and in beach parking lots, creating an event promo video and publishing on social media and YouTube can be of great benefit to super-busy restaurant/bar managers. Here is an event promo video I created for my next gig using Mixcraft 8 to record, edit, mix and publish on social media and YouTube:
Five steps to create an event promo video:
Step 1: Live performance recording with Mixcraft
Capturing a video performance with a camcorder never does justice to audio. We will use Mixcraft to record the audio. After placement of the camcorder and room prop staging is complete, I plug the guitar through my pedals direct into the audio interface. Check signals to make sure it is not too hot. Capturing a live performance, set the metronome in Mixcraft to "Record Count-In Measures" only. Hitting record, I nail the loop on the 1st take and start comping over the loop. Summer Breezin' my friends!
Step 2: Insert and sync video track in MixcraftMixcraft 8 supports MP4 (WMV, AVI) and loads videos from most all camcorders on the market.
1. Click on "Time" for this project.
- Use Time instead of Beat because recording is a live performance.
2. Click on Video/Add Video.
3. Click on Video "fx" icon.
- Sun was seeping thru the windows so I added the "Lightness" effect setting the node appropriately.
4. Playback to sync video.
- Turn "Snap to Grid" off. Zoom out and move clips left or right to sync video to audio tracks.
Step 3: Edit audio tracks, add audio effects
1. Click on "Guitar Submix Track".
- Adding the 2nd guitar track is optional. Because I noticed a section of the solo clipping (see 3), I split the clip and moved it to a separate track to isolate.
2. Click on "fx" icon to add guitar effects.
- Using Acoustica EQ, Classic Chorus and Fusion Field bundled plug-ins.
3. Added Classic Compressor on 2nd guitar track to minimize noise.
1. Click "Video", "Add Images" and select image.
- Image will load onto the video track. Extend image clip over the video clip for cross-fade effect.
2. Click on Video Track "+/-" button to open Text Track.
- Click on text track exactly where you want to insert the text. Text and video clips are treated the same way in Mixcraft as an audio clip. Click on clip to cut, copy, paste, move, extend or reduce.
3. Click on "Now Marker", "Video", "Add Video", select video file.
- If 2nd video clip is inserted onto main video clip lane, it defaults to a pretty cool superimpose effect producing a fading in and out of the two clips. You can also right click on the video track to add "video lanes" to insert more video clips.
4. Double click on text clips to edit and add motion.
- In the "Edit Text" dialog box, click on the Text tab to change font, font size, color and placement. Click on the Fade and Motion tabs to add duration-sensitive movements, fades and reveals.
Step 5: Using Mixcraft one-click publishing features:
1. Click on "File" in the menu bar. Drop down and select "Publish".
2. Select and log on to music and video sites to publish to and promote on.
3. Upload artist or band image. Select render quality.
4. Add song title, artist / band info, bio credits, genre and promotional copy. Click on "Publish" for simultaneous upload to selected music and video sites.